Beauty

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Beauty is performance. We craft launch and always-on stories that showcase payoff—texture, shade, routine—so fans see it, want it, and buy it.

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• Complexion launch: studio + UGC split → ROAS 3.8x

• “Pro tip” reels with MUAs → save rate +52%, comments +31%

• Shade-finder quiz + influencer whitelisting → CVR +24%

• Retail takeover + creator meet-ups → sell-through 90% week one

CTA / footer
Show the result. Own the routine.